Fractional Chief Product Officer / Chief Digital Officer & Strategic Advisor

Building the platforms behind what’s next.

I help global brands modernize digital ecosystems, build agile teams for growth, and turn strategy into unforgettable digital experiences.

20 years at the intersection of product, technology, and growth.

Josef Hapli, digital product executive
Based in the U.S.Working globally

Experience across

National GeographicMarriott InternationalNestleFederal Reserve BoardHealthcare.govAARP

How we can work together

Executive leadership for moments that matter.

Embedded leadership, focused advisory, or a technology team aligned around delivering value.

01

For mid-market enterprises and PE/VC portfolio companies

Fractional Chief Product Officer / Chief Digital Officer Leadership

Embedded executive leadership without the full-time cost or equity commitment. I direct product strategy, align engineering and marketing, and modernize the tech stack to power growth.

Typical outcomes

Roadmap creation and execution, product team restructuring, and monthly board reporting.

02

For organizations entering a consequential transformation

Strategic Platform & Growth Advisory

Focused 4-12 week engagements for leaders navigating platform migration, vendor consolidation, or omnichannel expansion - with clarity on economics, sequencing, and risk.

Typical outcomes

Digital ecosystem/tech stack audit, migration roadmap, and omnichannel communication strategy.

03

For leadership offsites, corporate summits, and conferences

Executive Workshops & Keynotes

High-impact sessions that turn complexity into a shared enterprise vision - grounded in real-world experience across media, hospitality, government, nonprofit and consumer brands.

Typical outcomes

Custom keynote, executive alignment sprint, or hands-on leadership workshop.

Selected impact

Transformation, measured in outcomes.

Not presentations that gather dust. Strategy, operating models, platforms, and teams built to perform.

Media / Nonprofit: National Geographic01
20%

reduction in Total Cost of Ownership

Enterprise Platform Transformation

Consolidated 10+ fragmented legacy platforms into a modern headless CMS architecture, lowering operational cost while accelerating deployment.

Global Hospitality: Marriott International02
3M+

monthly active users

Omnichannel Loyalty & Growth

Led a global loyalty portal redesign and piloted machine-learning marketing campaigns leading to multimillion-dollar incremental revenue.

Consumer Goods: Nestle03
20+

brands unified

Global Multi-Brand Consolidation

Brought disparate brand properties onto one enterprise architecture, with a consistent and compliant user experience, cutting deployment cycles from months to days.

Workshops & speaking

Give your team a clear way forward.

For executive teams and entrepreneurs facing platform complexity - and conference audiences ready for a practical point of view on leading through digital change.

Inquire for corporate offsites or keynotes
01

The Platform Modernization Audit Sprint

A one-day executive alignment workshop to map legacy consolidation opportunities and a defensible TCO reduction blueprint.

02

Omnichannel Product Strategy Intensive

A hands-on sprint aligning product and marketing leaders around digital experiences that connect to top-line revenue.

03

Keynotes for Transformation Leaders

Modern architectures, high-velocity product organizations, and the operating decisions that turn strategy into scale.

04

The 30-day MVP: from Idea to Launch

A clear path for entrepreneurs and development teams to build their MVP in 30 days or less to help validate business ideas, learn and iterate.

Coming soon

The Product Leadership Academy

Battle-tested frameworks for the next generation of product leaders.

Self-paced masterclasses distilled from two decades leading digital platforms for global brands.

Masterclass 01

Modernizing Enterprise Architectures

A CPO's playbook for headless transformations.

Masterclass 02

From Board Mandate to Product Backlog

Translate executive intent into teams, priorities, and momentum.

Free field guideThe 10-Point Enterprise Platform Audit Checklist

About Josef

Technology fluency.
Business discipline.
Human leadership.

Josef Hapli is a digital product executive and strategic advisor with a 20-year track record at the intersection of product engineering, digital marketing, and business strategy.

He has led complex platform transformations for some of the world's most recognized organizations - bringing clarity to fragmented ecosystems, aligning cross-functional teams, and building the operating foundations for sustainable growth.

Education

MBA, University of Maryland
BA, University of Pennsylvania

Credentials

A-CSPO · CSM
Anthem Awards Judge

Selected stages

AfroTech · Voice Summit
Customer Contact Exchange

Start a conversation

What mandate are you stepping into?

Share a little context. If there's a strong fit, we'll begin with a focused 15-minute qualification call.

Or book a 15-minute qualification call directly.